Signagelive provide Digital Signage platform to enhance the customer experience at Birmingham Museum Trust
Introduction
Birmingham Museums Trust operates from 9 venues across the city and provides a fascinating glimpse into Birmingham’s rich and vibrant past and showcases world class museum collections.
The Opportunity
Signagelive was selected as the digital signage platform in the redevelopment projects that took place during lockdown at Thinktank, Birmingham Science Museum. This included a new shop, relocation of the main entrance and improvements to the Planetarium queue line. Three Signagelive enabled screens were installed at the new entrance, two in the new shop and one in the Planetarium queue line.
Key Project Requirements
Birmingham Museums Trust were keen to get an easy to use content management system so multiple users from different departments can manage content if and when required. Signagelive was selected for the versatile range of Marketplace Apps and CMS features.
The Solution
Birmingham Museum Trust are working with Solutions AV and are using Signagelive supported Samsung Tizen panels for their digital signage.
Their content requirements include being able to show and easily update opening times, ticket pricing, sales information, commercial events and catering offers.
Signagelive provided bespoke widgets and explored how local users and content can easily be updated.
“We utilised the templates built into Signagelive Marketplace for Calendar integration and Noticeboards to create bespoke, branded versions that matched Birmingham Museum Trust’s requirements. This removed the requirement for a large amount of content reworking and allowed them to integrate existing data sources to deliver their message without replication” Tim Baker, Technical Presales Engineer, Signagelive
Evidence of Success
Further screens may be added as further expansion and redevelopment plans take shape and there may also be the opportunity to use the system at other sites.
Working with USL/Solutions AV is always a pleasure and when they suggested the Signagelive product, coupled with the Samsung Tizen hardware it suited our needs perfectly. We now have eight screens managed remotely by various departments which are working really well, and also takes any pressure off my team with regards to managing content. I have now also suggested that the same product bundle be rolled out at our other sites.
Jon Harris, Technical Manager, Birmingham Museums Trust
Solutions AV have been proud to have supported Birmingham Museums Trust for many years and it’s always a pleasure to work with Jon and his team and to be able to work together to enable new and exciting products and services such as Signagelive.
Greg Hughes, Technical Director, Solutions AV
This is a great example of digital signage being used effectively for a range of requirements. Birmingham Museum Trust fully understands their customers journey and through the utilisation of Signagelive services and our widget development framework a range of custom apps have been created to easily update and deliver tailored content.
Ben Holland, Sales Account Manager, Signagelive
