800 customer interactions in 2 days for Lab Series, Oxford Street, London.

The Signagelive enabled Estee Lauder Lab Series for Men RFID solution installed by Lime-IT in ‘House of Fraser’ – Oxford Street, London has achieved 800 customer interactions in the first 2 days of trading.

Comprehensive online reporting through Signagelive over a Vodafone Mobile Data connection enables Estee Lauder to track which products are of most interest to consumers at the concession and most importantly, the impact on sales through the tills.